s Projects | SMD Consulting Associates

FEATURED PROJECTS

Exceptional Services & Deliverables

tribal roots

Restaurant Marketing

Hospitality marketing, as a sub-speciality in the greater marketing discipline, has been gathering a lot of interest as hoteliers, restaurateurs and bar owners try to find ways of attracting guests to their establishments. This has been mostly buoyed by an increase in competition and constant evolution in leisure services. In this assignment, we focused on promoting the dining experience and offers on digital media channels to encourage foot traffic.

  • Client: Tribal Roots Grill & Cafe
  • Category: Brand Innovation & Management
  • Date: December 2022
mary thuo

Personal Branding

Whether you’re an ambitious entrepreneur, speaker, or marketer, you can quickly build your brand and upscale your impact like never before. In this project, we worked with Mary Thuo, founder, and chief executive officer of Cityscape Trends Limited, who wanted to formalize her brand and leverage opportunities. First, we had a brand workshop to map out her brand essence. Afterwards, we developed the brand identity and collaterals, including a contemporary website.

  • Client: Mary Thuo
  • Category: Brand Innovation & Management
  • Date:October 2022
kmrc

Content Marketing For Mortgage Finance

Many people aspire to acquire a home for their family. But homeownership remains a pipe dream for large swathes of the population, especially the youth, due to the high cost of finance among other challenges. SMD Consulting Associates was retained to assist the company in digital content creation to inform, educate, and persuade the target audience on its role in providing affordable home loans. We started with drafting a digital marketing strategy and followed through with a well-thought-out content calendar. Thereafter, we designed and produced content for distribution. These included artwork and video content.

  • Client: Kenya Mortgage Refinance Company
  • Category: Brand Innovation & Management
  • Date:August 2022
EN-EISUL

Website Redesign & Development

In this project, we were tasked with redesigning and redeveloping a custom WordPress website. The old website had a challenge when it came to navigation, layout, application of corporate colours, and scalability among other tweaks. We managed to come up with a contemporary design that is befitting a tier-one NGO and fully functional. After development, SMD Consulting Associates provided training to the in-house staff so that they could manage it with ease.

  • Client: African Agricultural Technology Foundation
  • Category: Marketing Technology
  • Date: July 2021
Prime Cancercare Clinic

Modern Website for A Medical Clinic

Healthcare is one of the professional services sectors where reputation matters the most. And as the world increasingly embraces digitization, most people planning to purchase products or services begin their search on the internet. It is, therefore, important for any business to have a digital presence. SMD Consulting Associates was contracted to design and develop a modern website for an outpatient medical oncology clinic located in Upper Hill, Nairobi. The project lasted for about 21 days, after which we managed to put together an intuitive and compelling website for the clinic.

  • Client: Prime Cancercare Clinic
  • Category: Marketing Technology
  • Date: March 2021
Square Foot Reak estate

Corporate Rebranding Project

The COVID-19 virus had so many victims with several businesses being forced to suspend operations at the height of the pandemic. After a seven month hiatus, the client wanted to resume business operations with a new look and client offering. We successfully planned and launched a campaign that saw the reintroduction of the company. The campaign, A New Look For Real Estate Excellence, was small-scale rebrand project delivered via digital platforms. We had a new logo, a website countdown and teaser posts that were communicated through short anecdotes in story form that wittingly explained why the company had been inactive for the past 7 months. As if the community was waiting for a comeback, the engagements went through the roof. We set a new record since the company’s social meda pages were established. The new look and brand promise is holding on quite good.

  • Client: Squarefoot Real Estate
  • Category: Brand Innovation & Management
  • Date: October 2020
Aroma Kare

Marketing Planning Session + Strategy Document For FMCG

Strategic marketing planning involves setting goals and objectives, analyzing internal and external business factors, product planning, implementation, and tracking your progress. Your strategic planning session is an opportunity to have multiple managers in a room to make important decisions about the future of the organization. In this assignment, we able to work with the client to map out key marketing issues that they needed to focus on 2020 and beyond. We had an engaging strategic marketing planning session that resulted in an elaborate and well thought out plan to drive the business in 2020.

  • Client: Aroma Kare Limited
  • Category: Strategic Sessions & Training
  • Date: February 2020

PORTFOLIO

Exceptional Services and Deliverables. Always!

VIEW OUR PORTFOLIO

MARY THUO

Mary Thuo

Web Development
DR JOYCE BWOMBENGI

Dr Joyce Bwombengi

Web Development
African Agricultural Technology Foundation

AATF

Web Development
Prime Cancercare Clinic

Prime Cancercare Clinic

Web Development
Panabiz Marketing Africa

Panabiz Marketing Africa

Web Development
AGRIDRIVE-LTD

Agridrive Ltd

Web Development
Secrets-of-The-School

Secrets of The School

Web Development
Samambo-Housing

Samambo Housing

Web Development
FINEST-TRADING

Finest Trading

Web Development
Dr. Andrew Odhiambo

Dr. Andrew Odhiambo

Web Development
Nairobi Radiotherapy & Cancer Centre

Nairobi Radiotherapy & Cancer Centre

Web Development
AGRIDRIVE-LTD

Agridrive Ltd

Web Development
CBS

Corrington Business Systems

Web Development
GARDEN-SPECIALIST-HOSPITAL

Garden Specialist Hospital

Web Development
IMORA

IMORA

Web Development
Daktari Online

Daktari Online

Web & System Development
Sultan Palace

Sultan Palace Development Ltd

Mobile Web Development
Twiks Resort

Twiks Resort, Naivasha

Branding & Web Development
VERDE-EDGE

Verde-Edge Consulting

Web Development


KMRC

KMRC

Content Marketing
mary-thuo

Mary Thuo

Branding
ALAKU-AFRICA

ALAKU AFRICA

Content Marketing
tribal roots

Tribal Roots Grill & Cafe

Content Marketing
tribal roots

En Eisul

Branding
tribal roots

Attikah Ava Services

Branding
BETHEL-CONSULT

Bethel Consult

Branding
Kamollo-Mwallo Advocates

Kamollo-Mwallo Advocates

Content Marketing
Prime Cancercare Clinic

Prime Cancercare Clinic

Branding
Dawamu School

Dawamu School

Branding
Nalemek-Group

Nalemek Group

Branding
WAZAWAZI

Wazawazi Company

Content Marketing
Metropol Corporation Limited

Kilele Water

Branding
Modi Nereah Foundation

Modi Nereah Foundation

Branding
BLACK-ESSENTIALS

Black essentials

Strategic Marketing Plan
WAZAWAZI

Wazawazi Company

Brand Management
Metropol Corporation Limited

Metropol Corporation Limited

Brand Management
Inyah Clothing

Inyah Clothing

Branding
Dr. Andrew Odhiambo

Dr. Andrew Odhiambo

Brand Management
Square Foot Real Estate

Square Foot Real Estate

Digital Marketing
Metropol Corporation Limited

Metropol Corporation Limited

Brand Management
Garden Specialist Hospital

Garden Specialist Hospital

Digital Marketing
Nairobi Radiotherapy and Cancer Centre

Nairobi Radiotherapy and Cancer Centre

Video
Mwalo, Marshel, & Kotonya Advocates

Mwalo, Marshel, & Kotonya Advocates

Branding
Daktari Online

Daktari Media Africa

Digital Marketing
Kamallo-Mwallo Associates

Kamallo-Mwallo Associates

Corporate Branding
Transcend International

Transcend International

Branding
Samsan Solutions

Samsan Solutions

Branding
Sultan Palace

Sultan Palace Holiday Homes

Digital Marketing
Montecristo Pro Sports

Montecristo Pro Sports

Digital Marketing
KSPRAS

Kenya Society of Plastic, Reconstructive & Aesthetic Surgeons

Poster Design
Daktari Media Africa

Daktari Media Africa

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