Strategic Marketing Advisory
We live in a dynamic world where business environment factors evolve faster than we can cope up. The traditional strategies become obsolete and you need fresh, robust thinking with a different set of eyes that are qualified. We provide exceptional master-planned business marketing strategy services to help your organization achieve improvement, advantage and growth. We stay with you to make it all happen. Our team provides the expertise, direction and inspiration to get you ahead for good.
Brand Innovation & Management
We are keen on building innovative, enduring and memorable brands for the fast-changing world. We deliver top-quality brand assets that will get target customers' attention, express your unique personality, and encourage viewers to become leads and customers. Your organization will be able to stand out from competitors and inspire confidence among customers while encouraging referrals.
Marketing Technology
Technology is quickly transforming how we do business. At SMD Consulting Associates, we assist brands to leverage the power of marketing technology to improve their efficiency and effectiveness, ultimately profitability. We offer Website Development, Integration of Web Applications + Systems, Search Engine Optimization, Google Advertising, Social Media Advertising and Mobile Marketing. We are here to guide your brand through the marketing technology revolution and deliver actionable leads as well as insights within your target market.
Content Marketing
Today, what you say and how you say it matters a lot. At SMD Consulting Associates, we craft content that talks to customers and narrate your brand's story with compelling messages that would spur them to act immediately. We offer Social Media Management, Email Marketing, Blogging and Copywriting Services that include, website & brochure content writing, advertising scripts, feature articles, speeches, and profiles. We also offer Photography and Video content support for marketing on a small scale.
Market Intelligence
The marketplace is evolving, fast. To keep up with the agile competitors you need sharp insights that will enable you to make accurate and confident decisions in determining your overall organization strategy including market opportunity, market penetration strategy, and market development. We provide business, market, trend and risk analysis ensuring that your strategic decisions are evidence-based rather than gut feelings.
Strategy Sessions & Training
At SMD Consulting Associates, we understand that the success of your organization hinges entirely on strategy. However, strategy planning can be complex and if not properly formulated, the results can be catastrophic. Using the best strategy frameworks, we facilitate strategy workshop sessions and training to ensure planning, as well as execution, run seamlessly. Our sessions + training cover brand, marketing, sales, and communication strategy. We offer both in-organization and outside organization sessions.
BUSINESS PLAN DEVELOPMENT
We offer comprehensive business plan development services tailored to our client's unique requirements. Our team works closely with entrepreneurs and businesses to craft well-structured, investor-ready business plans that articulate their vision, market positioning, financial projections, and growth strategies. We ensure that our business plans are robust, compelling, and aligned with our client's specific objectives.
FEASIBILITY STUDIES
We specialize in conducting in-depth feasibility studies that evaluate the market potential, technical feasibility, financial viability, and operational feasibility of a business concept or project. Our expert team conducts thorough research, market analysis, and risk assessments. This provides clients with a clear understanding of the opportunities, challenges, and potential returns associated with their venture.
RISK ASSESSMENT & MANAGEMENT
Identifying and mitigating risks is crucial for any business. At SMD Consulting Associates, we conduct comprehensive risk assessments to identify potential threats and vulnerabilities that could impact a client's business. Our team develops effective risk mitigation strategies and contingency plans, enabling our clients to proactively address challenges and minimize potential disruptions.
MARKET RESEARCH
As part of our market intelligence services, we conduct comprehensive market research and analysis to provide valuable insights into target markets, customer segments, industry trends, and competitive landscapes. Our research methodologies encompass both primary and secondary data collection, ensuring that our clients have the most up-to-date and accurate information to make strategic business decisions.
MARKET ANALYSIS
We help our clients understand the dynamism of the markets they operate in or would like to venture into. We evaluate the attractiveness of a special market in a specific industry and in the end advice on its viability. The factors looked at include: market size, growth rate, profitability, cost structure, distribution channels, and more.
BUSINESS ANALYSIS
We conduct research that aims at transforming business operations by defining needs & recommending solutions that deliver value to stakeholders. Solutions often include a software-systems development component, but may also consist of process improvement, organizational change or strategic planning and policy development.
TREND ANALYSIS
We assist organizations make sense of their data & use it to improve business performance. We compute and compare business data over time to identify any consistent results or trends. Basing on these insights, we develop a strategy to respond to these trends in line with your business goals.
RISK ANALYSIS
When operating a business, its always safe to have a slight idea of what potential dangers that the future holds. We assist businesses in identifying and managing potential problems that could undermine key business initiatives or projects.